Some Known Questions About What Is A Secondary Dimension In Google Analytics.

8 Easy Facts About What Is A Secondary Dimension In Google Analytics Described

If this does not sound clear, below are some examples: A transaction takes place on a web site. Its dimensions can be (but are not restricted to): Deal ID Voucher code Most current web traffic resource, etc. A user visit to a website, and also we send out the occasion login to Google Analytics. That occasion's custom-made dimensions could be: Login method Customer ID, etc.


Thus customized dimensions are required. In Google Analytics, you will certainly not locate any kind of measurements associated especially to online training courses.


9%+ of organizations using GA have nothing to do with programs. Which's why anything related especially to on-line training courses should be set up manually. Go Into Custom-made Dimensions. In this article, I will certainly not dive deeper into custom-made dimensions in Universal Analytics. If you intend to do so, review this overview.




The scope specifies to which events the measurement will apply. In Universal Analytics, there were four scopes: User-scoped custom-made dimensions are used to all the hits of a user (hit is an occasion, pageview, and so on). For example, if you send out User ID as a custom dimension, it will certainly be related to all the hits of that certain session AND to all the future hits sent by that user (as long as the GA cookie stays the very same).

What Does What Is A Secondary Dimension In Google Analytics Mean?

You might send out the session ID custom-made measurement, and also even if you send it with the last event of the session, all the previous occasions (of the very same session) will get the value. This is done in the backend of Google Analytics. measurement applies only to that particular event/hit (with which the dimension was sent out)


Also if you send out numerous items with the very same transaction, each item might have various values in their product-scoped customized measurements, e. g.


Why am I telling you this? In Google Analytics 4, the session range is no much longer offered (at the very least in customized measurements). If you want to apply a measurement to all the events of a certain session, you should send out that dimension with every event (that can be done on the code level (gtag) or in GTM).

What Is A Secondary Dimension In Google Analytics Fundamentals Explained

It can be in a cookie, data layer, or elsewhere. From now on, personalized measurements are either hit-scoped or user-scoped (formerly referred to as User Residences). User-scoped customized measurements in GA4 work likewise to the user-scoped dimensions in Universal Analytics however with some distinctions: In Universal Analytics, a user-scoped custom-made measurement (set in the center of the individual session) was used to EVERY event of the exact same session (even if some occasion took place prior to the measurement was set).


Despite the fact that you can send out personalized product information to GA4, at the moment, there is no other way to see it in reports properly. Hopefully, this will certainly be transformed in the future. Or am I missing out on something? (let me recognize). GA4 now supports item-scoped customized measurements. At some time in the past, Google said that session-scoped custom measurements in GA4 would certainly be offered too.


However when it comes to custom-made dimensions, this range is still not available. As well as currently, allow's relocate to the second part of this post, where I will reveal you how to set up customized measurements navigate here as well as where to find them in Google Analytics 4 records. First, let me begin with a general review of the process, and afterwards we'll have a look at an instance.




If you use it to primarily stream information to Big, Question and afterwards do the analysis there, you can send out any customized specifications you want, and they will be visible in Big, Query. You can just send out the occasion name, claim, "joined_waiting_list" and also after that consist of the specification "course_name". Which's it.

What Is A Secondary Dimension In Google Analytics Fundamentals Explained

Because case, you will require to: Register a parameter as a personalized interpretation Begin sending personalized specifications with the events you desire The order DOES NOT issue below. You need to do that quite much at the same time. If you begin sending the criterion to Google Analytics 4 as well as only register it as a personalized dimension, state, one week later, your reports will certainly be missing that week of data (since the registration of a custom-made measurement is not retroactive).


Every single time browse around this web-site a site visitor clicks on a food selection thing, I will send an event as well as 2 additional specifications (that I will certainly later sign up as custom-made dimensions), menu_item_url, and menu_item_name.: Food selection link click tracking trigger conditions differ on the majority of internet sites (since of various click courses, IDs, and so on). Try to do your ideal to use this example.


Go to Google Tag Manager > Triggers > New > Just Links. Maintain the trigger readied to "All link clicks" and also save the helpful resources trigger (What Is A Secondary Dimension In Google Analytics). By producing this trigger, we will make it possible for the link-tracking functionality in Google Tag Manager. Go to Variables > Configure (in the "Integrated Variables" area) and also enable all Click-related variables.


After that most likely to your web site and also click any one of the food selection web links. In fact, click at the very least two of them. Return to the sneak peek setting, as well as you ought to start seeing Link Click events in the preview mode. Click the very first Link, Click occasion and most likely to the Variables tab of the sneak peek setting.